Project overview

IEFA

The International Forum for the americas

The International Economic Forum of the Americas (IEFA) brings together global leaders, policymakers, and innovators to address the most urgent issues shaping the world economy. With six annual conferences hosted across North America, South America, and Europe, the organization has built over 30 years of credibility through high-profile programming and influential partnerships.

The goal of this project was to redesign and rebuild IEFA’s digital presence on Squarespace to better support a fast-paced event cycle and elevate the organization’s reputation online. We streamlined navigation to clarify pathways for attendees, speakers, sponsors, and press while improving performance, scalability, and multilingual accessibility across English, French, and Spanish markets. The result is a modernized website that honors IEFA’s established brand while delivering a more intuitive experience for global audiences and the internal communications team managing the platform every day.