Project overview

Bachman Hand

Bachman Hand is the collaborative vision of artists Lisa Bachman and Ray Hand, blending fine art, photography, and thoughtfully designed home accessories. Their goal was to create an e-commerce platform that seamlessly integrates their made-to-order, museum-quality prints and luxury accessories while maintaining a strong artistic identity.

Our partnership began with a deep dive into their brand identity, leading to a refined logo suite and a visually compelling website that aligns with their sophisticated yet playful aesthetic. With an emphasis on timeless design, we crafted a brand presence that balances elegance with a sense of individuality—echoing the eclectic, curated nature of their work. The website was built to provide an intuitive shopping experience, integrating their print lab’s production workflow and ensuring a seamless transition from purchase to fulfillment.

The project evolved through careful consideration of platform functionality, vendor integrations, and product presentation. Lisa and Ray were deeply engaged throughout the process, refining product selections, curating imagery, and ensuring the final site not only met their operational needs but also told their story beautifully.

The result is a digital space that brings art beyond the gallery and into everyday life—a place where customers can connect with Bachman Hand’s distinctive creations and experience the joy of living with art.